The New Jersey Institute of Technology's
Electronic Theses & Dissertations Project

Title:	Rhetorical analysis of Sunoco, Inc. chairman and chief executive officer address to the World Fuels Conference : Requirements for Economic and Environmental Competitiveness in the 21st Century
Author:	Barrios, Arleny C.
View Online:	njit-etd1999-044 (ix, 60 pages ~ 3.2 MB pdf)
Department:	Department of Humanities and Social Sciences
Degree:	Master of Science
Program:	Professional and Technical Communication
Document Type:	Thesis
Advisory Committee:	Coppola, Nancy (Committee chair) Elliot, Norbert (Committee member) Friedman, Robert S. (Committee member)
Date:	1999-01
Keywords:	Rhetorical criticism. Oral communication. Meaning (Psychology). Environmental policy.
Availability:	Unrestricted
Abstract:	The present thesis examines the rhetorical dimensions of the speech presented by Sunoco, inc. Chairman and Executive Officer before the World Fuels Conference held in Washington DC, October 23, 1997. The focus of the thesis is to examine the effectiveness of the speech. Principles of rhetoric were explained and applied to evaluate the effectiveness of the speech as a means of persuasion. The rhetorical analysis of the speech illustrates how language can be used as a symbolic means of inducing cooperation from individuals.